Why Astra? Why WBENC?

Networking. It’s tough to get out there. But that’s exactly what busy Astra WBEs do. They SHOW UP. Showing up is an important part of  Astra’s 2013 theme – Game Changers – Show Up. Grow. Win. When Team Astra was developing the theme earlier this year the original creative used the term “play” v. “show up”. Wisely, Suzanne Lackman, Vice President and Co-Founder of Astra said, “No. That messaging is wrong. We don’t play at business. We show up and work hard.”  Take a moment and meet Cecelia McCloy, President of Integrated Science Solutions and find out why she is part of the WBENC Astra network .

Video produced by Total Media Group.

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Astra Women’s Business Alliance Organized Game Changers Event

On July 24th-25th, 2013, Fortune 500 companies, women-owned businesses and federal agencies came together to explore opportunities to do business, network and support women-owned businesses.


Astra Women’s Business Alliance, a regional partner of Women’s Business Enterprise National Council (WBENC), organized and hosted a “Game Changers, Champions for Women-Owned Businesses Worldwide,” event that brought together Fortune 500 companies, women-owned businesses and federal agencies. The Workshops Awards & Matchmaker event provided an opportunity for those involved to do business, which can lead to economic development and job creation, which can then also span the world with its impact.

Three Astra women business owners won WBE Growth Awards for increasing their revenues during the past two years. Imelda Alejandrino, of AP42 won for businesses with growth under $1 million dollars; Laura Bergerson of Channel Impact won for growth up to $6 million and Olsa Martini of Olsa Resources, Inc. won for representing businesses over $6 million dollars in total revenues. The businesses were nominated by other individuals and were selected through a committee process.

Timothy Evans, Supplier Diversity Manager of Comcast was recognized as Corporate Advocate of the Year. Done Deals Awards were given to the following companies who have created at least three contracts with Astra women business owners in the last calendar year: Brocade, Robert Half International, Comcast and Effective Training Associates.

Astra also held a workshop entitled “Capturing Pooled Power of Women” which addressed the importance of women buying goods and services from each other and forming strategic alliances to position themselves for larger contracts in order to impact families and the communities. Mary Ann Campbell, Money Magic, Inc, former National Women’s Business Council, appointed by President Clinton; Billie Bryant Schultz, Cesco, Inc. founding board member of WBENC and Barbara Kasoff, co-founder of Women Impacting Public Policy were panelists. The workshop was moderated by Diane McClelland, co-founder of Astra Women’s Business Alliance and co-founder of Foundation for Women Owned Businesses. These women have been actively supporting the growth for business opportunities for women business owners for over 125 years combined.

Sponsors for the event were Chevron, Johnson & Johnson, AT&T, TransPak, Inc, Private Eyes, Inc. Olsa Resources, Inc., TMG, Union Bank, Hunter Hawk, Inc. and Primitive Logic.

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